How auto marketplaces should strengthen their advertising products
Today, automotive marketplaces face significant challenges in an era of increased competition and evolving advertising trends as we...
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Discover insights, product updates and client stories around omnichannel advertising
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Mar 7, 20233 min read
Why publishers need a first-party data strategy now
Digital campaigns are a key part of publishers’ revenue streams. Brands used the digital inventory to run branding, traffic and...
Feb 21, 20234 min read
The State of Automotive Marketplaces
We know, the automotive marketplace industry has always been very competitive with different industry-specific and social media platforms...
Feb 8, 20232 min read
Have You Tried ChatGTP? Think AI for Ad Creation
When it comes to creating campaigns for SMBs, there is one bottleneck we hear about again and again; ad creation. But why is that such a...
Feb 6, 20233 min read
How to create self-service success: Denmark's Publisher Platform
In the current economic situation, many media owners are looking at new ways to standardize and optimise their advertising products for...
Feb 1, 20233 min read
Publisher Growth During Uncertain Times
When we recently attended the IAB Annual Leadership Meeting in Florida, US, there was only one topic: The challenging economic situation....
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